I am...  Nicki

Nicki, a senior account executive at Seventy Seven, works across a number of lifestyle brands, including thetrainline.com, SPAR, Hotels.com and Barclays.

Recent campaigns Nicki has worked on include using regional dialects to help SPAR find a more palatable way of talking wine with its consumers, and the promotion of the RSPCA’s Good Business Awards which recognise companies that are making strides to improve animal welfare in their industries.

Nicki began her career as part of the technology team at Weber Shandwick, where she worked on a wide range of global technology brands such as Microsoft and Siemens. Career highlights include the global launch of the Toshiba Portégé R400, the brand’s signature laptop, and the launch of the European HD DVD Promotional Group – set up to promote HD DVD against competitor Blu-Ray.

A self confessed petrol head, Nicki loves the sound of a Ferrari F430 engine and is a dedicated fan of the Le Mans 24hr race.