I am... Jo
Jo is one of the Managing Partners at Seventy Seven, joining in 2008.
Jo works across a number of lifestyle brands, including E&J Gallo Winery, The RSPCA, Tesco Bank, RIAS and thetrainline.com.
Recent brand-building work includes bringing ‘PARK(ing) Day’ to the UK for the first time for eco insurer ibuyeco, raising the baa in advertising for thetrainline.com by advertising on sheep and the ongoing promotion of the RSPCA Good Business Awards.
Jo has over 17 years experience in consumer PR, gained initially in Hong Kong and then in London agencies. Career highlights include the launch of the UK’s first Internet Bank, smile; making insurance sexy for Norwich Union; defending the size of the pizzas at Pizza Express and promoting French chef, Raymond Blanc.
Jo loves spending time with her two young boys, filling her home with fresh flowers, discussing everything bar the book at her Book Club and going to the Theatre. She has finally overcome an almost obsessive compulsion to hail cabs – something she can do in Japanese, Hungarian and Cantonese.